Welcome back to WSI's Digital Power Hour webinar series! Last year, we brought you 11 digital marketing webinars that provided high-level overviews of specific tactics. In 2015, we'll take a deeper dive into some of the more complex issues of the digital world. All told, there will be 5 webinar sessions, which are scheduled for every second month (beginning with February).
To get the ball rolling on a new season of the Digital Power Hour, we'll take a look at how playing the comparison game can gain you a competitive advantage. Everybody knows there's a lot of noise out there on the Internet, especially when it comes to digital marketing strategy and implementation. It's understandably hard to form a digital marketing strategy when you've got half of the industry saying x tactic is dead while the other half vehemently argues that it's alive and well.
For this month's webinar, we'll help you to really focus on what's going on in your own niche and, more specifically, what your competitors are up to. It's all well and good to have a complete grasp of the digital marketing space, but what if you don't have to? What if you just need to know
The expert who will be giving you the rundown on how to gain a competitive advantage by playing the comparison game is Francois Muscat, a leading WSI Digital Marketing Consultant from South Africa. First, Francois will show you how to identify your closest competition and quickly decipher their digital marketing methods. Once you know what your competition is doing, you'll have the blueprint for taking their customers away from them!
Need some help with deciphering the status of your own web presence in your niche to be able to apply what you learn in this webinar to your situation and your strategy to address? Let us help you with a 30-minute marketing consultation (no charge and no obligation):
WSI Digital Marketing of CT
WSI Digital Marketing of CT is a local digital marketing agency which is part of a powerful network of over 1,000 international digital marketers located in 80 countries around the world. We share our knowledge, digital marketing trends, and expertise to make a difference for businesses all around the world. Our approach to every engagement is holistic and designed to increase online leads and ultimately customers. We discover, analyze, build and implement customized digital solutions to help businesses succeed online. Over the last 20 years, WSI has won multiple digital marketing awards for our solutions by adapting to the constantly shifting landscape of the Internet. We take pride in helping businesses make the most of the dollars they spend on digital marketing.