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WSI Digital Marketing of CT Blog

WSI Demonstrates Success with Inbound Marketing and Sales Program for Plastic Injection Mold Manufacturer

Posted by Paula Sanderson on Oct 23, 2016 3:35:16 PM

michiana Global mold

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Topics: Marketing Education

WSI Implements Inbound Marketing for Plastic Injection Mold Maker

Posted by Paula Sanderson on Jul 6, 2016 4:27:08 PM

michiana Global mold

WSI Digital Marketing has recently launched full inbound marketing and sales efforts for a manufacturer of plastic injection molds located in Mishawaka, Indiana.

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Topics: Marketing Education

How To Do A Competitive Analysis

Posted by Tracy Woods on Apr 18, 2016 12:32:15 PM

Doing A Competitive Analysis


Do you know why competitive swimmers like to swim right next to their fastest rival? Because it pushes them to swim faster and harder when they can see their competition. Like the swimmer, you need to know where your competitors are during the digital race.  

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Topics: Marketing Education

WSI digital marketing consultant in a book

Posted by Paula E Sanderson, MS, MBA, EdS on Feb 3, 2015 8:36:00 PM

WSI Digital Marketing

WSI wrote the book on digital marketing!  Seriously, we did and it gives the fundamentals of everything businesses need to know about online marketing. It’s called Digital Minds: 12 Things Every Business Needs to Know About Digital Marketing.

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Topics: Marketing Education

Webinar: Gain a Competitive Advantage | WSI Digital Marketing Agency

Posted by Paula E Sanderson, MS, MBA, EdS on Feb 3, 2015 5:25:00 PM

Welcome back to WSI's Digital Power Hour webinar series!  Last year, we brought you 11 digital marketing webinars that provided high-level overviews of specific tactics. In 2015, we'll take a deeper dive into some of the more complex issues of the digital world. All told, there will be 5 webinar sessions, which are scheduled for every second month (beginning with February).

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Topics: Marketing Education

Looking for a Digital Marketing Consultant?

Posted by Paula E Sanderson, MS, MBA, EdS on Feb 3, 2015 11:57:02 AM

What does a digital marketing consultant do?

A Digital Marketing Consultant is also known as an Internet or Online Marketing Consultant. We are hired in many cases to develop and implement the overall digital strategy to meet the business goals defined to market a company's services and products in the online environment.  We utilize proven methodologies across the entire digital landscape such as inbound marketing, social media, web analytics, e-mail marketing, search engine optimization, mobile marketing, responsive web design, and others.  One of our overarching goals as a digital marketing consultant is to implement strategies that will drive leads and sales for the client and show a ROI for their digital marketing spend.

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Topics: Marketing Education

7 Digital Stats To Use With Our SMART Goals Template

Posted by Paula E Sanderson, MS, MBA, EdS on Jan 29, 2015 10:00:00 AM

7 Digital Stats to Leave You Pondering

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Topics: Marketing Education

WSI Podcast Series complements SMART Goals Template

Posted by Paula E Sanderson, MS, MBA, EdS on Jan 28, 2015 11:00:00 AM

WSI DIGITAL INSIDER SERIES EP 01: DIGITAL MARKETING STRATEGIES WITH DAN MONAGHAN

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Topics: Marketing Education

Welcome to the WSI Digital Marketing of CT Blog

Site, Search, Social, Mobile

Come back often for lots of educational materials such as e-books, marketing kits, webinars, and many valuable training materials to help you with your digital marketing presence.  

Our products and services include:

  • Responsive Websites
  • Adaptive Search Engine Optimization
  • Paid Advertising including Remarketing
  • Social Media Programs
  • Mobile Marketing Strategy

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